Born to Fly Podcast

045-how to build a selling narrative, with Carrie Knowles

Episode Summary

Carrie Knowles is the author of 8 books and knows a thing or two about building a narrative for your business.

Episode Notes

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If we know one thing today, it's that people need to feel connected to your business. The best way to achieve that is by building and telling a narrative. But what is a narrative exactly? Carrie and I dive into this topic.

What we discuss in this episode:

• 1:46 Who is Carrie?
• 3:58 How did Carrie find out she loved writing?
• 7:42 What is a narrative and why do you need it?
• 16:30 The other part of the narrative…
• 17:40 You wrote your narrative… now what?
• 21:27 Where do you start writing your narrative?
• 23:30 How do I make a POWERFUL narrative?
• 26:20 Resources to help you draw up your narrative

Mentioned:

The Writing Workbook by Carrie

https://www.cjanework.com/

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